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WeChat Industry Marketing for B2B

International Online Marketing, Industrial Marketing, Intercultural Competence, Mobile Marketing, Social Media


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B2B Marketing in the Middle Kingdom: Building a successful WeChat marketing strategy for Chinese customers


Of the 1.4 billion people living in China, nearly 1 billion are active users of WeChat. We explain the toolset that China’s super app offers for online B2B marketing.


With the help of case studies, this whitepaper explains

  • the many means of crafting and measuring brand touchpoint
  • how to generate quality leads and carrying out targeted nurturing
  • how to build strong, lasting customer relationships


For more information, download our white paper for free now!

 Download: Whitepaper WeChat Marketing for B2B